ux.design.afc@gmail.com - Unless otherwise stated © 2019 by Ana Filipa Couvinhas. All rights reserved.

 

UX researcher

& designer

After making some products as an Industrial Designer, I realised that I wanted to create a bigger impact in people's lives. To do that, I needed to connect with people.

 

So, I specialized in User Experience and Systemic Design, and I have been travelling around the world to spot opportunities and problems. Then, I create solutions that really match people’s needs and expectations.

  WHAT DRIVES ME  

FINDING

Putting myself in the shoes of people (ethnographic studies, user and stakeholder research)

SOLVING

Solving people problems and match their expectations (iterative test and design)

CREATING IMPACT

Working for meaningful purposes (create real impact)

THE UNKNOWN

Overcoming new challenges!

Get in touch!

IT WORKS

AND

IT WOWS!

AWARDS

x4 UX Research & Design in Denmark, Italy, Portugal, South Africa

x3 Storytelling in England, Mozambique, The USA

 

x4 Graphic & Product Design in Italy, Nigeria, Portugal

 

x4 Academic in Italy, Portugal 

PRESS ABOUT MY WORK 

  AWARDED BY  

  WHAT OTHERS SAY  

"It caught my attention her drive to action and proactivity. Over time we developed a great work relationship and I learn a lot from her. Ana breaths speed on her UXR initiatives, always keen for the next challenge whatever complexity. Having a comprehensive UXR methodologies toolbox she is a strong team member always keen to help product teams on their discovery journeys and problem framing. She is committed to finding the right problems to solve. Ana is a valuable member to help to grow user-centered practices in any product organization."

- Pedro Alves, Senior User Researcher at OutSystems

“Ana is an excellent partner, communicator, designer, and leader. Team members naturally look to Ana for leadership and vision, especially in the areas of design and user preference. I miss working with her!”

- Chad Waryas, Consultant at TechnoServe

“Ana is a Winnovator (...) a woman who creates innovative solutions to address specific needs in her life, her community and her world. She often challenges convention, impacting lives and inspiring others in the process.”

- Jessie Koerner, Blogger & Social Media Manager

WHAT I'M DOING NOW

User (experience) research for decision-making

OutSystems is a global enterprise software company. It provides a low-code platform for building enterprise solutions.

Here, almost every day there is a different challenge to solve, new teams to support and exciting things to learn! The fast-paced environment allows me to work both at the strategic and operational levels. 

As a User Researcher at OutSystems, I play an essential role in supporting decision-making processes. (header video source: outsystems.com)

 

  WHAT I DO 

UX RESEARCH & DESIGN

SYSTEMIC

Human-Centered Design +  Systems Thinking, to cope with complex design projects. Get the big picture (holistic and long-term perspective).

PRODUCT

Discover and frame opportunities/problems, and then empathetically design digital/physical solutions taking a human-centered approach.

SERVICE

Holistic research and design to meet the user's and customer's needs for a specific service (better support customer journeys).

STORYTELLING

Share stories at conferences or through articles, videos, photos, diagrams and illustrations. Workshop facilitation.

WHAT & WHERE

I travel to understand, as
assumptions are not facts

UX Researcher & Designer (Product, Service & Systemic Design) in Cape Verde, Ethiopia, Italy, Malawi, Mozambique, Portugal 

EU-funded sabbatical: Armenia, Bulgaria, Estonia, Latvia, Romania, Turkey 

 

Storytelling Speaker & Workshop Facilitator in Brazil, Bulgaria, Cape Verde, Denmark, England, India, Kenya, Mozambique, Portugal, South Africa, The USA

 

Communications & Graphic Designer in Italy, Mozambique, Portugal


Learning traveller in Botswana, France, Georgia, Spain, Zambia, Zimbabwe

Formal training: Italy, Portugal, The Netherlands, The USA

WHERE NEXT?

A glimpse of my travels:

 
 

HOW CAN I HELP YOU?

I can help you by combining User Research, UX Design, and Systemic Design to spot and solve problems.​ My work focuses on connecting user needs with technical solutions while incorporating local perceptions. 

Feel free to drop me a line:   ux.design.afc@gmail.com

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