UX researcher

& designer

Hello! I'm Ana Filipa Couvinhas. An experienced User Researcher, I have worked in many different contexts: from ethnographic studies in remote communities to UX research with cutting-edge tech companies.

My purpose has always been to spot opportunities/problems by better understanding humans and using that knowledge to help teams make better decisions. I can’t wait to share my passion for participatory methods wherever I go! 

 

Sporadically, I provide consulting services worldwide. My professional skills have been enriched in approximately 20 countries, and I have been lucky enough to meet some of the most fascinating cultures and people on Earth.

  WHAT DRIVES ME  

FINDING

Putting myself in the shoes of people (ethnographic studies, UX and user research)

SOLVING

Solving people problems and match their expectations (iterative test and design)

CREATING IMPACT

Working for meaningful purposes (create real impact)

THE UNKNOWN

Overcoming new challenges!

Get in touch!

IT WORKS

AND

IT WOWS!

AWARDS

x4 UX Research & Design in Denmark, Italy, Portugal, and South Africa

x3 Storytelling in England, Mozambique, and The USA

 

x4 Graphic & Product Design in Italy, Nigeria, and Portugal

 

x4 Academic in Italy and Portugal 

PRESS

 

See press about my work.

 

  AWARDED BY  

  WHAT OTHERS SAY  

"It caught my attention her drive to action and proactivity. Over time we developed a great work relationship and I learn a lot from her. Ana breaths speed on her UXR initiatives, always keen for the next challenge whatever complexity. Having a comprehensive UXR methodologies toolbox she is a strong team member always keen to help product teams on their discovery journeys and problem framing. She is committed to finding the right problems to solve. Ana is a valuable member to help to grow user-centered practices in any product organization."

- Pedro Alves, Senior User Researcher at OutSystems

“Ana is an excellent partner, communicator, designer, and leader. Team members naturally look to Ana for leadership and vision, especially in the areas of design and user preference. I miss working with her!”

- Chad Waryas, Consultant at TechnoServe

“Ana is a Winnovator (...) a woman who creates innovative solutions to address specific needs in her life, her community and her world. She often challenges convention, impacting lives and inspiring others in the process.”

- Jessie Koerner, Blogger & Social Media Manager

WHAT I'M DOING NOW

User (experience) research for decision-making

Currently, I’m working at OutSystems, a low-code software development platform. Here, the fast-paced environment allows me to work both at the strategic and tactical levels. 

 

Sporadically, I provide consulting services worldwide. I travel to better understand people as assumptions are not facts.

 

  WHAT I DO 

UX RESEARCH & DESIGN

SYSTEMIC

Human-centered Design +  Systems Thinking, to cope with complex projects. Get the big picture (holistic and long-term perspective).

PRODUCT

Discover and frame opportunities/problems, and then co-design digital/physical solutions taking a

human-centered approach.

SERVICE

Holistic research and design to meet the users' and customers' needs for a specific service (better support customer journeys).

STORYTELLING

Share stories at conferences or through articles, videos, photos, diagrams, and illustrations. Workshop facilitation.

 
 

  A GLIMPSE OF MY TRAVELS 

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HOW CAN I HELP YOU?

I can help you by combining User Research, UX Design, and Systems Thinking to spot and solve problems.​ My work focuses on connecting user needs with technical solutions while incorporating local perceptions. 

Feel free to drop me a line:  ux.design.afc@gmail.com

  • LinkedIn - Círculo Branco

ux.design.afc@gmail.com - Unless otherwise stated © 2021 by Ana Filipa Couvinhas. All rights reserved.